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FINEXTRA COVERAGE / Fintech & Banking

Get Featured
on Finextra°

Finextra is the leading independent media platform for the global fintech and banking industry, with 240,000 monthly readers including senior executives at banks, payment companies, and financial institutions. Quorum Media places your story where it matters most.

240K+Monthly readers
DR 83Domain rating
Since 1999In the industry
Fintech & Banking
OVERVIEW

Finextra reaches 240,000 senior banking executives, fintech leaders, and financial services professionals every month. With a Domain Rating of 83 and over two decades covering the financial technology industry, it is the publication of record for institutional fintech.

What's included°

Four editorial deliverables built for fintech and banking brands targeting Finextra's senior institutional readership.

I

Finextra News Coverage

Editorial placements in Finextra's news section for product launches, partnership announcements, funding rounds, and regulatory developments that carry significance for the global banking and payments industry.

II

Banking Technology Analysis

In-depth coverage positioning your technology within Finextra's analysis of banking infrastructure trends: digital transformation, payments modernisation, open banking, and core banking replacement programmes.

III

Executive Thought Leadership

Bylined pieces and expert comment placements positioning your leadership team as credible voices in the financial technology conversation, building profile with the senior banking executives who read Finextra daily.

IV

Regulatory and Compliance Positioning

Strategic coverage of your organisation's position within regulatory developments: regtech capabilities, compliance technology, open banking standards, and the policy frameworks reshaping financial services globally.

PROCESS

From fintech story
to Finextra coverage.

/01

Story Angle Development

Identify the angles with genuine Finextra editorial value. Map your announcement against the regulatory landscape, competitive dynamics, and banking technology trends that Finextra's institutional audience is tracking.

Week 1
/02

Institutional Pitch Crafting

Develop pitches calibrated to Finextra's editorial perspective. The publication's readers are senior and experienced, so pitches must lead with institutional implications rather than startup narrative or market hype.

Week 2
/03

Reporter Outreach

Direct outreach to Finextra's editorial team with supporting materials including executive briefing notes, data, and third-party validation. Follow-up coordination through the editorial process to publication.

Week 3
/04

Coverage Amplification

Coordinate distribution of Finextra coverage across banking and fintech networks. Placements on Finextra carry weight in enterprise sales cycles and partnership conversations with financial institutions.

Ongoing

Finextra has been covering the financial technology industry since 1999, making it one of the oldest and most respected publications in the space. Its 240,000 monthly readers include chief digital officers, heads of payments, chief technology officers, and senior technology executives at the world's largest banks, payment networks, and financial institutions. This concentration of senior decision-makers gives Finextra a strategic value that general business publications and crypto-native media cannot replicate. A placement on Finextra reaches the people who actually buy, implement, and advocate for financial technology products within major institutions.

For fintech and blockchain companies targeting enterprise financial services, Finextra coverage functions as a form of institutional validation. When a CFO or digital transformation lead at a tier-one bank encounters your company in Finextra, they are reading about you in the same context as the largest and most established names in their industry. That editorial association carries significant weight in the lengthy, committee-driven sales processes that characterise enterprise financial services.

The institutional audience fintech companies need to reach

Finextra's editorial focus on institutional implications rather than retail narratives makes it uniquely valuable for companies selling infrastructure, compliance technology, payments rails, or data services to banks and financial institutions. The publication's coverage of open banking, real-time payments, central bank digital currencies, and financial crime technology tracks the exact priorities that banking technology buyers are managing. A well-placed Finextra story positions your company within the conversations your target clients are already having at the senior executive level.

Quorum Media's fintech PR team has the institutional knowledge and journalist relationships needed to navigate Finextra's editorial standards effectively. We translate your company's technical and commercial story into the language and framing that resonates with Finextra's editors and their senior banking audience. From initial angle development through pitch execution and follow-up, we manage the full coverage process with the precision that an institutional publication requires.

Frequently asked
questions°

What types of companies get covered on Finextra? +

Finextra focuses on companies operating at the intersection of financial services and technology. Banks building digital infrastructure, payment companies launching new rails or cross-border services, regtech firms addressing compliance and reporting challenges, blockchain and distributed ledger companies with applications in financial services, open banking platform providers, core banking vendors, and financial data infrastructure companies all fall within Finextra's editorial scope. The publication is particularly interested in stories with implications for senior executives at financial institutions.

How should fintech companies approach pitching Finextra? +

Finextra's editorial team looks for stories with genuine relevance to its banking and financial services audience. The most effective pitches connect your announcement or development to a trend Finextra's readers are tracking: open banking adoption, real-time payments infrastructure, central bank digital currencies, AI in financial services, fraud and financial crime technology, or regulatory change. Framing your story around the institutional implications rather than the startup narrative is more likely to resonate with Finextra's editors.

What topics does Finextra cover? +

Finextra covers the full spectrum of financial technology: payments and transaction infrastructure, digital banking and core banking transformation, regtech and compliance technology, blockchain and distributed ledger applications in finance, open banking and API standards, financial crime and fraud prevention, wealth management and investment technology, and central bank digital currency developments. The publication also covers regulatory news across major jurisdictions and partnerships between fintech companies and their banking clients.

How does Quorum Media approach Finextra coverage? +

Quorum Media's fintech PR team understands the specific language and concerns of Finextra's institutional readership. We develop pitch strategies that translate your company's story into terms that resonate with senior banking executives and financial technology professionals. This means positioning your announcement within the regulatory, competitive, or infrastructure context that makes it relevant to Finextra's editors. We manage the pitch, follow-up, and briefing process through to publication.

How is Finextra different from crypto-focused publications? +

Finextra's audience is senior and institutional rather than retail and speculative. Its 240,000 monthly readers include C-suite executives at banks and payment companies, heads of digital transformation, compliance officers, and financial technology procurement decision-makers. This makes Finextra valuable for fintech companies that sell to or partner with financial institutions rather than companies primarily targeting retail crypto investors. For blockchain companies with enterprise financial services applications, Finextra reaches the decision-makers who matter most.

What is the typical timeline for securing Finextra coverage? +

News-driven stories tied to product launches, funding announcements, or significant partnerships typically develop within one to two weeks when the story has clear relevance to Finextra's institutional audience and the pitch is well-constructed. Feature coverage and contributed perspectives may take longer as the editorial team schedules and develops the piece. Quorum Media plans outreach timing around your announcement calendar and builds the journalist relationship and narrative context in advance of your key milestones.

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