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REUTERS EDITORIAL PLACEMENTS / Global Wire

Get Featured on Reuters°

Reuters reaches 1,000 partner newsrooms and distributes editorial coverage to every major publication on earth. A single Reuters editorial story travels further than most standalone placements combined.

DA 94Domain authority
120MMonthly visitors
1,000+Newsroom partners
Global wire
OVERVIEW

Reuters is the world's largest international news agency. DA 94. 120M monthly visitors to reuters.com. Syndication to 1,000+ partner publications globally including the FT, Le Monde, Nikkei, and every major regional newspaper. Reuters business and market coverage sets the agenda for institutional audiences worldwide.

What's included°

Four Reuters coverage tracks, each targeting a distinct editorial desk and audience. Every placement earned through direct correspondent relationships and editorial merit.

I

Reuters Business Wire Coverage

Market-moving news, corporate strategy, and M&A coverage through Reuters' core business desk -- the wire that institutional investors and financial media monitor around the clock.

II

Reuters Technology Desk

Enterprise tech, AI, semiconductor, and digital transformation coverage through Reuters' dedicated technology journalists who set the narrative for the global tech industry.

III

Reuters Breakingviews

Commentary and analysis platform for opinion leadership on major business events, corporate strategy, and market developments -- Reuters' most influential editorial product for executive positioning.

IV

Reuters Global Syndication

Your story syndicated to 1,000+ partner newsrooms simultaneously -- the FT, Le Monde, Nikkei Asia, and every major regional newspaper -- generating 20-30+ downstream placements within 24 hours of publication.

PROCESS

From news brief
to global wire.

/01

News Value Assessment

Reuters covers stories with genuine market or economic significance. We assess your news against Reuters' editorial standards before any outreach -- no wasted correspondent relationships on stories that will not move.

Week 1
/02

Correspondent Identification

Match your story to the right Reuters bureau and the beat journalist who covers your sector. Reuters has 2,500 journalists in 200 locations -- correspondent fit determines whether a pitch lands or is ignored.

Week 1–2
/03

Exclusive Access Coordination

Reuters values exclusive angles, proprietary data, or executive commentary not available elsewhere. We structure the editorial access package that gives a Reuters correspondent a reason to prioritise your story.

Week 2–3
/04

Global Syndication Monitoring

Track pickup across 1,000+ Reuters partner newsrooms after publication. We document every downstream placement, giving you a full picture of the wire's compounding reach.

Ongoing

Reuters is a news agency, not a publication in the traditional sense. It employs 2,500 journalists in 200 locations who produce stories that are then distributed to 1,000+ partner publications. A single Reuters story about a company in Dubai will appear on reuters.com but also in the FT, Le Monde, the Times of India, the Sydney Morning Herald, and Nikkei Asia simultaneously. The syndication multiplier is unmatched in business media.

Reuters business desk journalists focus on market-moving news: corporate M&A activity, earnings releases with market significance, economic policy, commodity markets, technology disruption affecting financial markets, and executive transitions at major companies. Reuters Technology covers enterprise software, AI, semiconductors, and digital transformation. Reuters Breakingviews provides editorial commentary on major business events.

Reuters versus press release distribution services

There is a critical misunderstanding in how many companies approach Reuters. Reuters is the name behind the AP wire distribution services as well as independent Reuters editorial journalism. A press release distributed through a wire service with "Reuters" in the name does not result in Reuters journalists covering your company. The two are completely separate. Reuters editorial journalism -- the kind that carries a bylined Reuters journalist's name and appears on reuters.com -- is earned through direct editorial relationship and news merit only.

Reuters journalists need hard facts: verifiable financial metrics, market data, regulatory implications, or exclusive access to an executive with market-moving commentary. A story without specific numbers, verified claims, and genuine market significance will not move through Reuters' editorial process. Quorum builds the data architecture of a Reuters pitch before we approach any correspondent.

After a Reuters editorial story publishes, the story's distribution network kicks in. Within 24 hours, it appears in dozens of partner publications across multiple countries. This means one Reuters editorial placement routinely generates 20-30+ downstream placements in major regional media -- a multiplier effect that no single-publication placement can match.

Frequently asked
questions°

What types of stories does Reuters cover in its business section? +

Reuters business journalists focus on market-moving news: corporate M&A activity, earnings releases with significant market implications, economic policy shifts, commodity markets, technology disruption affecting financial markets, and executive transitions at major companies. Reuters Technology covers enterprise software, AI adoption at scale, semiconductors, and digital transformation. Reuters Breakingviews provides editorial commentary on major business events and corporate strategy. Stories with verifiable financial metrics, regulatory implications, or proprietary data have the strongest fit with Reuters' editorial standards.

How does Reuters differ from press release distribution services? +

Reuters editorial journalism and wire distribution services are completely separate. A press release distributed through a wire service with "Reuters" in the name does not result in Reuters journalists covering your company. Reuters editorial journalism -- the kind that carries a bylined Reuters journalist's name and appears on reuters.com -- is earned exclusively through direct editorial relationship and news merit. No distribution fee produces that result. The confusion between these two is one of the most common misunderstandings in business communications.

How long does Reuters editorial placement take? +

Reuters editorial timelines depend on the nature of the story and market conditions. Breaking news stories tied to a specific event -- a deal announcement, an earnings release, a regulatory decision -- can move in days once a correspondent confirms interest. Feature stories and analysis pieces in Reuters Technology or Breakingviews may take 4--8 weeks from initial correspondent contact to publication. We build the pitch and correspondent relationship before your news window opens so that timing works in your favour rather than against it.

Does Reuters cover startups and growth companies? +

Reuters covers startups and growth companies when the story has clear market significance: a funding round that signals a sector trend, a technology deployment that affects an established industry, or a regulatory development that has broader market implications. Company size is less important than market impact. A Series A company with a story that moves institutional investors or affects a major sector will get Reuters attention. A large company with a story that is only internally significant will not.

How does a Reuters placement compare to other financial publications in authority? +

Reuters carries a Domain Authority of 94, among the highest of any publication on the internet. More importantly, Reuters operates as a news agency rather than a publication -- a single Reuters story is syndicated to 1,000+ partner newsrooms simultaneously, including the Financial Times, Le Monde, Nikkei Asia, the Sydney Morning Herald, and every major regional newspaper globally. A single Reuters editorial story routinely generates 20--30 downstream placements across major regional and international media within 24 hours of publication. No standalone publication placement produces that multiplier effect.

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